

In a remembrance first published by WSJ Magazine a week ago, on the tenth anniversary of Jobs’ death, Ive wrote: ‘He truly believed that by making something great for people, something empowering, beautiful and culturally significant, we express our gratitude and our love for humanity.’ Both the LoveFrom name and the timings of today’s website launch are an homage to Jobs, and an indication of the creativity, collaborative spirit and generosity he continues to inspire.

There’s just a brief mission statement issued as a.

There are no images, no colours, and no links to anything so useful as a contact page. Insatiably curious.’įurther down is the line ‘We work on projects for joy’, echoing a sentiment shared by Ive and Apple’s former chairman, CEO and co-founder Steve Jobs. LoveFrom, the design firm headed by Jony Ive and Marc Newson, has entered into a creative partnership with Ferrari and Ferrari’s holding company Exor to design presumably automotive-related. The LoveFrom website is a very Jony Ive thing indeed. ‘We are obsessed with the traditions of creating and making. We are designers, architects, musicians, filmmakers, writers, engineers and artists.’ It acknowledges that the viewer may already know LoveFrom by its members’ past work, and then offers a statement of purpose: The text opens with familiar lines: ‘LoveFrom is a creative collective. Ive delivered a moving commencement speechfor the California College of. RELATED STORY Jony Ive remembers Steve Jobs ten years on – a statement of purpose Ive has kept a relatively low profile since he departed Apple in 2019to form his own independent design firm called LoveFrom.
